“Working with iamproperty has genuinely helped us see opportunities we may have otherwise missed, and it’s made all the difference for our vendors.”
Having recently become a Partner Agent, Anisa Patel, Director of Goodchilds Newton Fallowell Brownhills, is already seeing the benefits of introducing Auction into her business.
From unlocking new opportunities to receiving hands-on support from the Auction Success team, Anisa and her team are seeing the impact that the right partnership can have when it comes to accelerating agency growth.
Operating in a competitive local marketplace, Anisa was looking for ways to strengthen her offering, win more instructions and provide greater flexibility for vendors. Like many agents, she recognised the importance of evolving her services but wanted to do so without overloading her team or compromising on customer service.
By introducing Auction as an alternative method of sale, Anisa gained more than just another service line. Acting as an extension to her business the Auction Success team has been able to provide an additional layer of expertise to their offering, bringing both ongoing guidance and support, and a fresh perspective that has been able to uncover brand new opportunities for them to explore.
“They’ve helped me identify opportunities that I might not have seen myself. Having that outsider’s perspective really helps — and ultimately benefits our vendors, which is what we’re here to do.”
With the operational and strategic support handled collaboratively, Anisa’s team can focus on delivering exceptional service while confidently expanding their sales options.
Since introducing Auction, Anisa has seen clear benefits for both her business and her clients. Offering Auction means she is now able to provide a hassle-free alternative route to market for her vendors, giving them greater transparency and control when it matters most, increasing their confidence and producing stronger outcomes for all. As for her business, Anisa is now able to win more instructions thanks to the competitive edge her valuations now have, providing her with additional revenue opportunities
“They support you, they help your customers, and the customers really seem to like them as well.”
The result is a win-win partnership that strengthening client relationships while driving sustainable business growth.
A key factor in Anisa’s early success has been the strength of her relationship with the iamproperty team. From regular conversations to hands-on collaboration and round-the-clock support, the transition to offering Auction has felt straightforward and seamless.
“We work closely with the team. You can always get hold of them, they’re approachable, friendly and helpful. I can’t say enough really – they’re a great team.”
When asked what advice she’d give to other agents considering the collaboration, Anisa kept it straightforward:
“Working with iamproperty has genuinely helped us see opportunities we may have otherwise missed…you get to work with a friendly, supportive team who help your business grow… Overall, it’s just a really good experience.”
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More than half of UK buyers and sellers now trust Estate Agents reflecting improved standards transparency and service across the profession.
