Insights and Resources
Welcome to our Insights & resources section, where you'll find the latest case studies, blogs, news and views from iamproperty.
Featured insights
New insights with our Property Comparison tool
New in Marketing Toolkit: The Property Comparison tool helps you value smarter and win more instructions with real-time insight.
Is AI Changing the Ways Consumers Search for Properties?
Rich Hayes, COO at Zoopla, shares how AI is enriching listings, streamlining transactions, and enhancing personalisation to improve efficiency and deliver better experiences for agents and consumers.
How is AI Transforming the Estate Agent Profession
Simon Whale, MD of Kerfuffle, explores how AI is transforming the property industry - from smarter marketing and streamlined workflows to AI-driven reporting and content creation.
Using AI and Automation in your Branch
Neil Hope, Chief Transformation Officer at iamproperty, shares practical tips to help your branch harness the power of tech and stay ahead in a digital-first market.
How Can Estate Agents Use AI to Gain a Competitive Edge?
Mal McCallion, CEO of ModelProp, shares his insights into the impact of technology on the property industry.
Automations just got smarter: introducing Smart Filters
Take automation to the next level with Smart Filters—giving you more control, sharper targeting, and better results, all with less manual effort.
Accelerating Agent Success – Oliver Blake – Director of Move South Limited
We spoke with Oliver Blake, Director and Principal Owner of Move South Limited, to find out more about how our Auction solution has accelerated the success of his branches.
Accelerating Auction Success – John Wetherall, Director of Favsco 23
We caught up with John Wetherell, Director of Favsco 23, to find out more about how Auction helps to achieve standout results for their customers.
Accelerating Auction Success – George Jowitt, Regional Director for National Home Move
We spoke with George Jowitt, Regional Director for National Home Move, to find out how our Auction solutions make a big difference to their work.
Why Upfront Material Information Matters More Than Ever
Upfront Material Information is an opportunity for agents to strengthen relationships with clients, speed up transactions, and stand out in a competitive market.
Marketing Toolkit Reveal: What’s new
In our latest iamproperty Reveal we introduced the latest innovations in the Marketing Toolkit, with a spotlight on the launch of our Market Appraisal module.
Reapit Auction App Live!
As Reapit’s official Auction Partner, we’ve teamed up to bring Estate Agents a seamless, powerful integration that makes it easier than ever to introduce Auction into your business.
Post-SDLT deadline: we still need to reduce completion times
The rush to finalise home purchases before the Stamp Duty Land Tax (SDLT) deadline may have ended, but the push for quicker completions needs to remain.
Data shows gazumping tops concerns for buyers – here’s how to avoid it
Our recent survey of over 1,000 potential homebuyers discovered that homebuyers might avoid entering the market due to fears of getting gazumped or gazundered, with over 14% of respondents listing it.
Online Auction Index: Q1 2025
Read our Q1 2025 Online Auction Index – our market-leading quarterly focus on the UK residential online auction market.
Reducing buyer hesitation with upfront Material Information
Find out how upfront Material Information can reduce buyer hesitation, build trust and keep sales on track.