Our 2025 Auction Success Brochure is here!

2024 was a standout year for online property auctions, with iamproperty selling over 10,000 homes through the Modern Method of Auction (MMoA). More agents and sellers are turning to this method of sale as an alternative to Private Treaty, particularly for its speed and security. With a 95% success rate and a 56-day completion timescale* MMoA continues to grow in popularity.

At iamproperty, we supported over 6,500 Partner Agents across the UK last year. Together, they earned £41 million in fees – a 25% increase compared to 2023 – and helped achieve a total Capital Value of £1.9 billion in property sales, reflecting how auction can support business growth while meeting a wide range of client needs.

Sales ranged from £21,000 to £2 million, demonstrating the method’s flexibility for all kinds of properties – From single flats to family homes or country villas. But it’s not just about the property itself. It’s about understanding your client circumstances and giving them choice on the method of sale that’s right for them.

“My team absolutely love using iamproperty’s Auction service and would sell every house via Auction if we could. Auction has helped to contribute to our success by supporting us to get paid quicker and receive higher fees than we would through Private Treaty.”

Rob Anderson, Knightsbridge Estate Agents

Want to see the types of homes sold at auction last year? Check out our Auction Success brochure below, which highlights just some of the properties sold by Partner Agents across the UK in 2024.

*Based on standard properties. From receipt of draft contracts.

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