Online Auction Index: HY1 2026
Welcome to Auction Index, the industry’s only dedicated report exploring the UK residential online auction market.
This MMoA Best Practice Guide has been developed by iamproperty, the UK’s largest independent residential auctioneer and pioneer of the Modern Method of Auction. The Code of Conduct outlined is supported by the NAEA Propertymark, The Property Ombudsman and Essential Information Group.
The guide was created for Estate Agents who are currently offering or are considering offering the MMoA to their clients. This framework serves to help MMoA providers and sets a benchmark level of service for the industry. This guide is applicable for Estate Agents across the UK, covering all aspects of MMoA, from fee structures to client due diligence.
Digital proposals are helping estate agents convert more appraisals into instructions, delivering a measurable uplift and stronger, more professional client experience.
See how a new collaborative approach is speeding up property transactions and challenging long-standing delays in the UK market.