How Stephenson Browne drives exceptional ROI with the iamproperty Marketing Toolkit
Craig Whitney, Director at Stephenson Browne Estate Agents has seen remarkable success using the iamproperty Marketing Toolkit.
Welcome to our Q4 Online Auction Index, our market-leading focus on the UK residential online Auction market.
Q4 is traditionally one of the strongest periods for Auction performance, and this year proved no different. Capital Value raised for vendors reached £511 million, marking this as the first quarterly total in our history to surpass the milestone of half a billion pounds of property sold. This represents a 26% increase compared to Q4 2023.
2024 was another outstanding year for both our Partner Agent network and the continued growth of auction within the broader industry. With more sellers recognising the benefits of auction and more agents incorporating it into their service offering, the demand for speed and security within transactions will only continue to grow in 2025.
Hear more from our Co-Founder Jamie Cooke as he reflects on the final quarter of the year.
Q4 has been a highly successful quarter for us, and Auction played a big part in it, making up over 50% of our sales. The upcoming changes to Stamp Duty have been a big contributing factor to the quarter's success, as we’ve seen many clients looking for speed of sale to complete before the changes come into play. We’re not expecting this to slow down just yet and we’re already gearing up for a very busy Q1.
In Q4, Auction continued to prove its value and appeal to buyers and sellers. Despite the typical seasonal distractions, Auction showed remarkable growth and resilience. We saw numerous examples of how it delivers on its promise of speed and effectiveness, with properties listed, bids placed, and sales completed with remarkable efficiency. I believe it is the combination of transparency, speed, and security that has driven auction from strength to strength in Q4 and will continue moving forward.
iamproperty Auctions help agents succeed in any market, with a service that gives your clients an alternative method of sale to match their circumstances.
Fewer fall throughs with our 95% completion rate
Faster, 7-day payments
More choice and increased security for your clients
Craig Whitney, Director at Stephenson Browne Estate Agents has seen remarkable success using the iamproperty Marketing Toolkit.
How can agents remain competitive in 2025 and turn pessimistic movers into confident buyers?
Discover how Auction helped Estate Agents achieve incredible success in 2024.
Q4 Online Auction Index
Our market-leading quarterly focus on the UK residential online Auction market.
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