Turn property data into more instructions with Marketing Toolkit
Turn property data into action. Discover how smarter insights can help you identify opportunities, strengthen client conversations and win more instructions.
AI is already becoming part of everyday working life for Estate Agents.
Tools like ChatGPT and Claude can help draft emails, summarise information, review documents and turn notes into something useful in seconds. But what if the AI you already use could go beyond helping you complete a task – and actually get the work done?
The latest Askpilot integration with iamproperty CRM makes that possible.
By connecting AI agents with the systems your agency already uses, Askpilot enables you to create and run automated workflows simply by describing what you want to happen.
No complex workflow builders. No lengthy development project. Just tell your AI agent how the process should work.
For most businesses, using AI still involves a fairly simple exchange.
You ask it to do something. It gives you an answer. You take that answer and complete the next step yourself.
Askpilot takes that a stage further.
It acts as the execution layer between your AI agent and your agency systems. You can use an AI agent such as ChatGPT or Claude to describe and manage a workflow, while Askpilot carries out the actions behind the scenes.
That means AI can become part of the way work actually moves through your agency, rather than another tool your team needs to remember to use.
Once a workflow is set up, it can continue running automatically in the background when the right trigger occurs.
One of the biggest barriers to workflow automation has traditionally been setting it up.
More complex processes can require development resource, specialist knowledge or detailed workflow builders to connect every trigger, action and system.
With Askpilot, you describe the process to your AI agent in much the same way you would explain it to a new member of the team.
That could be something simple:
“Every time we miss a call, send the client a WhatsApp message to follow up.”
Or a process involving several steps:
“When an applicant comes through Rightmove, ask our qualification questions, check whether they meet our criteria and offer a viewing based on diary availability.”
It can even manage workflows that run over a much longer period.
For example, when a new instruction is agreed, a workflow could request the EPC, ID and ownership documents from the vendor, follow up on anything outstanding and prepare the property listing once everything has been received.
Instead of building every step manually, you explain the outcome and process you want. Your AI agent helps set up the workflow and Askpilot runs it.
Estate agency rarely follows a neat sequence.
A document might arrive three days after it was requested. An applicant could respond outside office hours. A missed call might need following up while the team is out on viewings.
Askpilot workflows can be triggered automatically and continue running in the background.
If a workflow is waiting for something, it can pick up again when the information arrives rather than relying on someone remembering the next action.
That creates opportunities to automate processes across your agency, including:
The repetitive steps keep moving while your team focuses on the conversations, relationships and decisions that need them.
More automation doesn’t have to mean less control.
When an Askpilot workflow is created, sensitive actions can be marked as requiring human approval.
If the workflow reaches one of those points, it stops and asks before taking action.
For example, it could prepare a property listing but wait for someone to approve it before it goes live. Or it could draft a message and show exactly what is about to be sent before sending it.
This gives agencies the flexibility to automate routine work while keeping their team involved where judgement or approval matters.
Adding AI automation shouldn’t mean creating another place for your team to work.
With the Askpilot integration, iamproperty CRM remains the central CRM for your agency.
Actions and data generated through the workflow are updated in your CRM, so the rest of the branch continues working from the same client and property records they use every day.
Think of it in much the same way as another member of the team completing a task and updating the CRM afterwards.
The record is kept up to date. The next person can see what’s happened. The difference is that routine updates can happen automatically.
It’s another way integrations can make your existing technology work harder – connecting systems, reducing duplication and helping your team spend less time on manual admin.
Automation is most useful when you can still see what’s going on.
Because workflows are managed through your AI agent, you can ask questions about their progress in the same conversational way you created them.
For example:
“How many leads did we book today?”
Or:
“Which new instructions are still waiting for documents?”
Instead of moving between different workflow tools and dashboards, your AI agent can become a simple way to interact with the automations running across your business.
Estate Agents already have access to a growing number of tools designed to solve individual problems.
But adding a new system for every process can also mean more subscriptions, more logins and more technology for teams to manage.
AI-powered workflow automation creates another option.
Processes that previously required a dedicated tool or bespoke development may increasingly be possible through workflows connected to the systems an agency already uses.
That doesn’t mean replacing every specialist solution. It means giving agencies more choice over where automation adds value and how their technology works together.
With Askpilot and iamproperty CRM, you can start with the workflows that create the most admin for your team and build from there.
Your CRM stays at the centre. Your team stays in control. And automation works around the way your agency operates.
That’s a much simpler way to make AI part of the working day.
Askpilot is available as an integration for iamproperty CRM, helping agencies connect their AI agents with everyday processes and turn conversations into automated workflows.
Turn property data into action. Discover how smarter insights can help you identify opportunities, strengthen client conversations and win more instructions.
Consumers know what they want from their moving experience, but do they understand the different ways to achieve it? We explore why method of sale choice matters.
Build speed and security from the start
The Estate Agent’s guide to faster, more secure transactions
Download now